When my mother punishes me for my tardiness, she makes me wear a Soren Bowie mask so she'll at least feel a small pang of regret.
Now, while this meme is clearly awesome, others are not. Most are not. They're the online version of yelling "I love lamp" totally unprompted and waiting for everyone to congratulate you on how funny it was when you quoted that movie line from some years ago, quite out of context. You comedy trailblazer, you.
Memes are a barometer of online human laziness and lack of creativity. Whole message boards are devoted to the creation of new and the proliferation of old ones. When a new meme pops up -- for instance, Ridiculously Photogenic Guy -- it becomes so popular that you can expect to see it everywhere. Photogenic Guy ended up in worldwide news, on Gawker, Yahoo!, Huffington Post, ABC News and elsewhere while journalists kept using the word "viral" because someone in marketing told them to, even though you can tell by their expression that they keep equating it with herpes in their head. Space-age herpes. You get it from trying to bang a floppy drive. Those reporters still have floppy drives.
What the fuck? WHAT THE FUCK? Why? When did the masses pool together to have a conference and follow-up referendum on how to collectively start giving any shits about this stuff? If memes are a method of identifying a culture, future civilizations will assume we were a people made up entirely of puns that would have been booed off of vaudeville stages, and wordplay as clever as swordplay with a slow-witted baby with motor control issues is dangerous.