No, The Kids Aren't Doing The Cocaine Challenge
Remember the Ice Bucket Challenge? That was fun -- all about dumping ice on people to raise awareness of ALS. And the Cinnamon Challenge? That was about kickboxing in a Starbucks bathroom, I think. But did you catch the cocaine challenge? That was made up, but god bless The Mirror, which in 2015 warned us that youths were doing lines of cocaine on social media and then just challenging someone else to do a line of cocaine. The worst part? NONE of the cocaine proceeds were going to charity.
It was apparently a deadly new fad straight from Mexico, the only country on Earth mad enough to invent the taco! We were all doomed! Wealthy young women around the globe were hoovering that schneef, and it was spreading like crabs on your divorced uncle's toilet seat.
Luckily, Vice decided to look into this deadly trend, and they discovered that, shockingly, The Mirror was using a very broad definition of the word "trend." What actually happened was that one woman on vacation in Mexico saw a video of a dude snorting a line as a challenge, and thus did the same thing. She shared the video on WhatsApp, three friends in total made their own videos, and then it ended up being treated like the Invasion of the Powder Snatchers.