Before we look at exactly how CBS News came to what alcoholics refer to as "rock-bottom" (shorthand for waking up in bed with your niece), lets look at a brief timeline:
Edward R. Murrow (1951-1960)
Gritty, serious and principled, Edward R. Murrow is credited with being the forefather of television news and singlehandedly establishing CBS as the undisputed leader in the genre. Perhaps best known for taking on Senator Joseph McCarthy, Murrow was immortalized in last year's Oscar-winning Good Night and Good Luck
Walter Cronkite (1962-1981)
Known as "America's Newsman," Cronkite's most iconic moment came when he broke into tears while reporting JFK's assassination.
Dan Rather (1982-2005)
Pictured at left shortly after assassinating JFK, Rather inherited the chair based on the long-standing rule that anyone who could make Walter Cronkite cry on-air got his job.
Big Gums McPerky (2006- Impending Apocalypse)The Rather Era
Notice anything about the above timeline? Maybe a slight dip in the old credibility curve somewhere after Walter Cronkite and before Bat-s**t McCrazytrain? Anyone surprised by the amazing executive-level brain-q***f it took to name Katie Couric a network news anchor last week wasn't paying attention to the large-scale anal fisting that was the Rather era.