LinkedIn Has A Thriving MAGA Scene
LinkedIn is mostly where people with MBAs use run-on sentences to tell one another that they're passionate about being experts in creating paradigm strategies, but it also allows its users to post articles. LinkedIn's blogging platform is formatted like a serial killer's taunting note, but hardcore Trump supporters have found a home there amidst marketing executives talking about how they're remortgaging their homes to buy Ethereum.
For all the crap we give Twitter and Facebook for letting trolls proliferate, they've done enough to crack down on hate and anger that the most vitriolic posters have felt the need to abandon ship and resurface at LinkedIn. We're talking hardcore "Obama was born in Kenya, CNN is run by communists, and oh by the way, if you disagree with me you should kill yourself" Trump supporters here. Throw in all the platform's hippies looking to sell their crystal oil running into these posts, and the comments get ugly in a hurry.
LinkedIn isn't exactly a fan of this development, because they don't want their platform to be viewed as political, beyond their implicit endorsement of the endless grind of capitalism's crushing gears. But they're also not doing much to combat the problem. They'll ban the nastiest users, but the rest are free to go on about how Muslims need to be exterminated before they reach the final stages of their nefarious climate change hoax. Again, all on a platform designed to let accountants tell each other how much #hustle they have.
Most people still use LinkedIn for its original purpose, if they're unfortunate enough to have the need to. But there's been a clear increase in extreme politics and toxicity, so don't be surprised if a bunch of people screaming about the need to Make America Great Again show up in the comments of your post about learning some new Excel tricks.
Related: 6 WTF Reasons Websites Go From Being Awesome To Terrible
Vice Skewed Its Traffic Stats With Boobs And Dumb Scams
You know those ads for shitty video games that feature half-naked anime girls destined to develop back pain declaring, "Come save the kingdom from Orcs, My Lord, and maybe I'll show you my improbable bosoms"? Vice, the giant media conglomerate whose only rule is "Don't write sober," used the exact same strategy.
Vice's director of marketing, tasked with boosting traffic, said to hell with carefully promoting their unique brand of journalism and just slapped ads featuring "photos of some hot chick with big boobs bouncing up and down" on torrent sites and other sleazy corners of the web. Vice's traffic did see a significant spike -- from hundreds of thousands of hits a month to millions -- but no one told investors that most of that was coming from disappointed men looking to masturbate. Presumably, most of them did not stick around to read any articles while holding their dicks.
ViceStuff like this does make it hard to claim that you're stopping by for the latest political commentary.
That was in 2008. By 2016, Vice had moved on to a new trick where over half of their supposed traffic came from sites like Ranker, Distractify, and OMGFacts -- your top sources for whatever the writers saw on Reddit this morning. Vice sold ads on their behalf, then claimed their traffic as their own, because nothing says stable, trendsetting publication like being forced to claim the clicks of a bunch of 14-year-olds getting into arguments about which Supernatural episode is the thirstiest.
Anyway, Vice recently fired 250 hardworking people, because you can only move shells around for so long before people realize that there's nothing under them. And now you know how the internet economy works!
Mark is on Twitter and wrote a book.
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