And that's how Lee had his first hit, at age 39 and right after coming dangerously close to quitting the industry and going back to writing obituaries. Of course, there's someone else who deserves kudos for the comic's success: the guy doing most of the work.
He Let The Artists Do Most Of The Writing And Took The Credit
In December 1965 alone, Stan Lee was credited as the writer for Amazing Spider-Man, Avengers, Daredevil, Fantastic Four, Journey Into Mystery (feat. Thor), Sgt. Fury And His Howling Commandos, Strange Tales (feat. Doctor Strange), Tales Of Suspense (feat. Iron Man and Captain America), Tales To Astonish (feat. Namor and Hulk), X-Men, and of course, Millie The Model (feat. Millie the Model). How did he write so many comics at the same time? Easy, he didn't!
For Lee, "writing" meant "doing a short synopsis, letting the artist figure out most of the story, and adding snappy dialogue." He's the most famous comic book writer in history, and often he didn't know what was happening in his own comics until he saw the pages. As he once admitted, "Some artists, such as Jack Kirby, need no plot at all. I mean I'll just say to Jack, 'Let's let the next villain be Dr. Doom' ... or I may not even say that. He may tell me. And then he goes home and does it." You can see that on Kirby's pages, which are full of annotations telling Lee what the hell was going on.
Marvel Comics"Neat, but which one's Batman?"