Not many people know this about Cracked, but long before we were a Webby-acknowledged comedy supersite
, we used to be a magazine, and even further before that, a magazine people actually read. Back in those halcyon, paying-customer-having days, Cracked had a bit of a rivalry with a little outfit called MAD Magazine. At the time our two magazines had similar formats and targeted similar audiences (children of average intelligence and the underemployed.) A central crux of the rivalry was the allegations that one of the magazines was a shameless rip-off of the other, more successful brand. Whether those claims were true, or merely incredibly true, has been forgotten as the years passed and one of the magazines went under several times. And so in the modern day, the rivalry is all but non-existent.
Well no longer. Eat a dick MAD magazine. Eat it so hard.
Ho-ho! It looks like the shameless hackery is on the other foot! Now granted, the folks at MAD could claim "Well ok, but we never read your magazine. We couldn't have, you didn't actually sell any." Which is true, but needlessly hurtful. I also want to make it clear that I'm not defending the integrity of that particular Cracked cover. That cover sucked. Do you have any idea how tired the world was of making fun of Tom Cruise in late 2006? I do. (They were real tired of it) But even though it was a crappy joke that no-one saw, it was ours and we need it. Seriously. We made 3 issues that run. Stop stealing what little heritage we have. If you're looking for idea, go rip off TV Guide. They've got like a billion covers.
The interesting thing about this, is by cribbing one of Cracked's jokes, MAD may have inadvertently acknowledged that they've switched historical positions with Cracked. Now Cracked's the timely and relevant comedy outlet and MAD's the pale imitator. Here's five reasons why:
1) They don't have enough lists.
You know why we write lists? Because people are busy. They need reading material broken down for them, like a mother bird does for her ugly baby birds. But look at MAD magazine, with their complicated comics, often spreading over multiple panels. Who has time to digest all that? The mayor?