I knew they were fake. Anyone with half a brain would realize that. But I was intrigued by just how many gullible people there could be out there ... and even more intrigued by the money. A doll could sell for as little as $20, but most go for upwards of $100. The truly evil looking dolls fetch even higher prices; I've seen haunted dolls fool people into coughing up a grand or more.
Not owning any dolls myself, haunted or otherwise, I headed down to somewhere that sold everything, and for cheap: the Salvation Army. I couldn't afford a proper porcelain doll (I was literally on my last dollar), but a $0.50 teddy bear caught my eye. And just in case the bear itself wasn't enough, I cooked up something a little extra for the listing -- my own Paranormal Activity video.
"Hmm. The video effects look nice, but will anyone click on a listing for 'Mr. Snuggles, The Doom Bringer?'"
Over in my apartment, my desk chair had a faulty leg that kept popping out and sending me crashing to the floor. I hadn't got the money to replace it, but now it was going to make me money. I set teddy on the chair, tied a string around the chair leg, set up a camera, hid, and then gave the string a yank. Boom: Footage of a haunted bear bringing a chair down.