Louis XIII Cognac sponsored a movie written by and starring Malkovich that won't be released for a full century, in honor of the 100 years it takes to make each bottle of Louis XIII. They locked the finished film in a time-locked safe that won't reopen until November 18, 2115. This will also be the date of the film's premiere, to which 1,000 people around the world received an invitation to pass down to their descendants in order for them to attend. Or at least to wait 100 years before realizing "Ah shit, that's tonight? I worked til, like, 7:20 and I'm kinda tired. Next century though!!"
It is on-the-nosedly titled 100 Years, and it's described (by Malkovich) as a "terrific, emotionally-charged" film. Hopefully it's loaded with lots of razor-specific references from 2015 to baffle the Rodriguez great-grandchildren. Is there an extended Left Shark dance sequence set to "Take Me To Church?" Guess we'll have to wait and preserve our brains in jars that're hooked up to movie-watching software and see!
Not to be outdone, Pharrell Williams has also recorded a song called "100 Years" for the Louis XIII project and sealed that up for a century. That way, the people of 2115 can experience the same thrill that we all would today if we got to hear some unreleased ragtime song from 1918 by a musician historians are vaguely aware of, and that's also an ad integration. Really, the best of all worlds here.