But at least three times. When the Willesden Electricity Department finally realized that they put out literature that advocated electrocuting people, they cleared up the confusion by adding a picture.
Willesden Electricity Department
"Hey, that's not a vacuum! That's an upright sea bass with a stick in its butt!"
The Willesden Electricity Department really wanted to sell people on the idea that electric appliances would make life easier for women by cutting time and effort. But, even today, it still takes just as much time to push a vacuum as it does to sweep the floor. So, really, these posters weren't meant for anyone but hopeful morticians.