It was written by Larry Hama, the same guy who wrote the G.I. Joe comic in the 80s, who says he has no interest in doing a wacky parody and tries to think of this as a real "sword and sorcery" series. A serious sword and sorcery series featuring the president fighting evil wizards who just happens to look like this:
One is clearly George Bush, and the other is clearly Emperor Palpatine.
And they're not the only familiar faces here. The comic is packed with "subtle" cameos in the same vein, like Barack's enemy Red Sarah ...
"Well if the comic is already retarded, what am I supposed to do?" - Cracked Photoshop department.