How Does The Sony/Marvel Spider-Man Deal Even Work?
We have Spider-Man in the MCU, which is owned by Marvel/Disney. However, Sony, which has owned the movie rights to the Spider-Man character for a while, can also use Spider-Man and that particular series' characters as much as they want. That's a really good deal, and a rare one. If another company came to Disney and was like, "We'd like to do a Thor movie please," they would strike them down with the wrath of a betrayed god. So how did the Sony/Marvel/Disney power couple come to be?
Well, as late as 2014, Sony and Marvel considered a partnership, but talks fell apart. Meanwhile, as you just read, Sony intended to make Amazing Spider-Man spinoffs until the Earth withered and died. But only a few months later, Sony and Marvel Studios were like " Surprise! We're having a Spider-Man baby, but he's gonna appear in another movie first!" And the deal worked like this: Sony would finance, distribute, and have final creative say over these movies (along with getting the profits), while Disney would "manage the process" and get all that sweet, sweet merchandising money.
Disney would provide Sony with $35 million for each additional movie, but would get to reduce that fee if the film made over $750 million worldwide ( which Homecoming did). Basically, Sony gets to milk the Spectacular Spider-Cow, and Disney gets to use the most famous Marvel superhero, and everyone goes home happy. Except me, a doofus who still kinda wants Sam Raimi's Spider-Man 4.