Then, 30 years later, it got kind of funny again:
"How about we change the name to Cancer?"
But despite the product now sharing a name with a modern-day plague, the manufacturer of Ayds decided to stick it out, operating on Michael Bolton of Office Space's principle of "AIDS is the one that sucks, so they're the one that should change." The company so obstinately refused to acknowledge the problem that they didn't even alter their now seriously questionable tagline: "Ayds helps you take off weight and helps you keep it off." And the candy company kept this up as AIDS ravaged the modern world around them, all the while quietly insisting that this whole pandemic thing would blow over and history would only remember the real Ayds. For evidence of how well that plan worked, take a look at this commercial, and count how many blackly hilarious double-entendres you catch in its roughly 30-second run time: