34 Failed Products, Campaigns and Rollouts by Companies That Should’ve Known Better

Unawareness at its finest

Heading up an ad campaign for a multi-billion dollar company seems completely terrifying — especially after reading these examples of what not to do. Drumming up ideas and knowing that if we havent considered every way it could blow up in our faces is a pressure we just cant handle.

We commend the courage of these marketers, but we fully condemn their complete lack of awareness. Were sure that hindsight was a tough pill to swallow.

Wendy’s

Carl’s Jr.

Pepsi

Mountain Dew

Molson

Audi

Iron Man 3

Popchips

Electronic Arts

Coors

Research in Motion

Powergen

Pokemon

Qantas

McDonald’s

Trump Steaks

Spielberg’s Subs

Hulk Hogan’s Pastamania

Flav’s Fried Chicken

Krispy Kreme

Perdue

Nike

Mercedes-Benz

Ford

Clairol

Paxan Co.

UNICEF

DiGiorno

Groupon

Nivea

Pepsi (Again)

The Toronto Argonauts

BIC

Demeter Fragrance

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