Sorry, But 'Wayne’s World' Sold Out A Long Time Ago

It's Super Bowl time, which means that, in addition to some sporting event, we're getting big-budget commercials in which famous actors don ill-fitting costumes in order to exhume beloved characters from the pop-culture grave all in the service of some random product you now associate with a sweatily desperate attempt to monopolize your nostalgia. This year it's Wayne and Garth from Wayne's World shilling for Uber Eats, the Noah's Arcade of food delivery services.

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While some are happy to see Mike Myers and Dana Carvey back in action (and by action, we mean sitting on a filthy sofa) a lot of fans seem pretty bummed.

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Part of the reason Wayne's World fans may be especially disheartened by the spot is that the original (still brilliant) movie is basically a two-hour manifesto about the pitfalls of selling out to the man, best exemplified in the product placement scene.

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But Wayne's World sold out a long time ago. The original movie was released alongside a tidal wave of useless merchandise; t-shirts, books, and multiple board games, including a VCR-based game featuring Wayne and Garth, who are, conspicuously, in entirely separate rooms.

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Not to mention the Super Nintendo game that found Wayne using his electric guitar to fight grotesque donut monsters.

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And if you knew a kid in the '90s who owned Wayne's World on VHS, there was a solid chance that they bought it from a goddamn McDonald's.

So as much as we hate these reunion commercials (we're looking at you, Jeff Lebowski grabbing a beer with Carrie Bradshaw), it's not as though Wayne's World was some bastion of anti-commercial integrity.

You (yes, you) should follow JM on Twitter! And check out the podcast Rewatchability.

Top Image: Paramount Pictures, Uber Eats