... several decades later.
Sasson immediately took his invention to Kodak executives, but they balked at the idea. They thought people wouldn't want to go through the hassle of hooking their cameras up to their TVs. No, people would want to stick to the current model of taking a picture at the beach, then driving to the drugstore to pay to have them developed, then waiting a week, only to find out that some guy's dick was poking out of the bottom of his swimsuit.
It wasn't until 1989 that Sasson finally created the first true digital camera. This time, it used image compression and had a slot for data storage built in.
"The first five broke before my co-workers finally understood they didn't need to shake them."
Sasson took it to the executives, showing them once again how they could revolutionize the industry. Kodak sprung into action: They patented Sasson's camera, and ... did absolutely nothing else.
Kodak had a complete monopoly on photography. Introducing a digital alternative would cannibalize their own market share. Film and photo paper were big sellers. If people could buy Sasson's camera and store their photos digitally, how would Kodak sell them tons of other superfluous shit?
Unfortunately for Kodak, other companies had no such concerns. Digital cameras caught on in a big way, and consumers had every brand to choose from except Kodak. They didn't cave and make a digital camera until it was way too late. Now, Kodak did make billions from patent fees from Sasson's original camera, but patents don't last forever. That money stopped flowing in 2007, and the company filed for bankruptcy five years later. Kodak invented the digital camera twice, and still managed to get killed by the digital camera.