It's such a strange choice, because where most perfumes are just named for some abstract idea ("Yes, Chanel, I suppose this is what the number 5 would smell like"), here they're selling you a container that normally holds another kind of fluid, one that can kill you if you sniff too much of it. It's like making cologne that comes in a green jar labeled "pickle juice" -- the perfume might smell great, but most people will never find out.
Strangely, disposable lighter brand Bic also dipped their toe into the inappropriate-brand-perfume pool when they put out several different fragrances, designated by color. In fact, they released an astonishing 16 different fragrances in 1988 and, yes, put them in little lighter bottles, lest you get the crazy idea that the stuff smelled like ink pens or razors.
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It was touted as a "Fine French perfume that's affordable," because it was $5 and it was sold in pocket-sized bottles. It folded domestically in 1991, but still lives on in Iran, where it is presumably being exported as some kind of punishment.