Dr. Pepper, Axl Rose and a Completely Unrelated Video: The Friday Nooner (EST)!
"It took a little patience to perfect Dr Pepper’s special mix of 23 ingredients, which our fans have come to know and love,” said Jaxie Alt, director of marketing for Dr Pepper. “So we completely understand and empathize with Axl's quest for perfection – for something more than the average album. We know once it's released, people will refer to it as "Dr Pepper for the ears" because it will be such a refreshing blend of rich, bold sounds - an instant classic.”I understand the thinking behind this campaign - it's bizarre and random and just the kind of thing that those KUH-RAZY interweb bloggers love to repost and give free viral buzz (case in point) - but it's too bad that whoever came up with this one doesn't read the Cracked blog; we broke the Chinese Democracy story