Summertime is here, ladies, and we all know what that means: killer pool parties, driving with the top down, and shaving your "lady lawn" into ridiculous shapes! At least that's the sentiment over at Schick Quattro for Women, a product burdened with the Herculean task of finding new and exciting ways of encouraging women in a public forum to decorate their mons pubis.
And given that they're saddled with job pressures comparable to those of a door-to-door merkin salesman, it's unsurprising to discover that the folks at Schick have completely cracked under the stress. The evidence? The "Prune for June" initiative, a pubic-hair-shaving competition that manages to make no sense whatsoever.
"I'm Don Draper, you're Don Draper, we're all Don Draper!" -the Schick ad team, minutes before they were all fired