6 Stupid Tweets That Became Huge PR Nightmares For Companies

6

Government Contractor Tweets Drunken Texts

Look, sometimes you have to have a few drinks after a hard week on the job. Cracked and Cracked's walk-in beer fridge understand that more than most. But if you work for, say, Booz Allen Hamilton, a management firm that consults for America's security and defense contractors, you might want to be a little careful with how you go about it. If for no other reason than to prevent endless "Booz Allen? More like BOOZE Allen! LOL!" comments.

via Twitter
The next seven texts are just "CHUG!"

5

HuffPo "Nerds Out" About Ferguson

There are a lot of topics that are great to nerd out over. Which actor should play Batman? Sure! Whether or not "Kiss From a Rose" should score all 348 minutes of Batman v. Superman? Darn tooting! Ongoing protests over police brutality? Uuuuugh.

Twitter
"So, guys, I'm pretty sure we're all tired of reboots ..."

4

A Think Tank Tells Amnesty International to "Suck It"

Amnesty International is an organization dedicated to spreading a worldwide message of "Hey, let's not be violent dicks to each other, K?" Only they use much fancier words. If they seem like a group that absolutely no one on the Internet could possibly have a beef with, welcome aboard and please finish reading your Internet Orientation Package before continuing.

It turns out a Washington think tank called the Center for Strategic and International Studies IS NOT IMPRESSED with Amnesty International. They were so uncool with the chowderheads at AI that they told them to ... well ... you'll see.

Twitter
"Hey, before I send this, are you sure there isn't a 'blow me' emoji?"

3

Nestle Crunch Tweets About Mass Murder

We've never seen a corporate social media playbook, but we're guessing that "don't make puns about mass murder" is right up there next to "keep mentioning our products and literally nothing else." And if that's the case, someone at Nestle needs a refresher.

When 43 student teachers in Mexico were kidnapped and murdered by drug dealers and corrupt policemen in the town of Ayotzinapa, most Mexicans saw the tragedy as another difficult trial facing their nation. A visionary at Nestle, however, saw a chance to promote their Crunch chocolate bar ... with wordplay.

Twitter
Idiota.

2

Best Buy Has Everything You Need for an Insensitive Murder Joke

Of course, most media strategists know better than to make fun of mass murder. The person in charge of Best Buy's Twitter account, for example, looked at Nestle's faux pas and thought to themselves, "Pfft, amateurs. If they were earning their paycheck they'd know that you only mock individual murders." And then they typed up this tweet, nodding sagely to themselves all the while.

Twitter
"Apologies. Next time, on Serial."

1

Oh ... Redskins ...

There's still an ongoing debate about the appropriateness of the Washington Redskins' name, in the sense that a discussion between some old, privileged white guys who swear it's totally fine and everyone else who agrees that it kind of isn't can be considered a debate. We're not here to take sides any more than we did in that preceding sentence, but we would like to point out that when you've been accused of being insensitive to Native Americans, you maybe shouldn't rub salt in the indigenous genocide with a tweet like this:

Twitter
"We would take it down, but we don't want to be Indi- ... uh, people that take things back ..."

"Have a safe and happy Thanksgiving! You know, that day where we celebrate Europeans arriving on the continent and starting a long campaign to steal all the locals' shit and dream up slurs with which to name our modern corporate sports teams! PS: Here's a shitty picture of a bridge our social media intern's cousin thinks is artistic!"

We know that modern Thanksgiving is just an excuse to stuff as much pie and beer in your mouth as humanly possible, and we fully support that. But when you've been accused of being insensitive to Native Americans, and your counterargument is, "Nuh-uh, we totes aren't," think before you tweet. There's a reason the KKK doesn't send out well-wishes on Martin Luther King Jr. Day. The Redskins' Thanksgiving message could have been a series of unusually crude fart noises and it would have come across as more appropriate.

You can read more from Mark at his website.

For more corporate fuckwittery, check out 4 Hilarious Leaked Emails Corporations Don't Want You to See and 4 Leaked Memos That Made Companies Look Like Dicks.

And to further straighten out your noggin, check out Cracked's De-Textbook: The Stuff You Didn't Know About the Stuff You Thought You Knew.