To be fair to Wheaties and their awesome racism, this ad came out during a a point in our nation's history where it was patriotic to use racial slurs. Like Ford Motor Company's 1951 campaign, "So simple to drive, a Korean woman could do it -- if her people didn't have flippers." Or the campaign from the late forties, "Italians fuck their sisters for money; use Colgate."
True story: Years ago, I was selected by Knight Rider to defend the planet Knight Rider. So obviously, my extensive military background makes it difficult to look at combat tactics from the same point of view as racist Wheaties marketing civilians. That being said, this trap seems really fucking stupid, even for a comic book ad. A box of cereal in the middle of the trail? And Wheaties is saying that this, leaving a cereal box out, is a big step up for Japanese military intelligence. What was their trap before, just leaving a cupcake out on a landmine?
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