Starfleet doesn't hang street signs in space, but they named everything else after Earth, just to make sure nobody forgets who's in charge. Their starships are all named either for aspirational concepts or Earth locations, with the clear implication that those are equivalent. It's fine when you're naming a ship after a heroic cosmonaut, but by the time you're down to Terran rivers, all the other Federation species must be feeling the middle finger. Imagine Andorian scientists at the Utopia Planitia shipyards.
"We've built a new starship, and my homeworld's greatest explorer-scientist and peacekeeper would be would perfect ..."
"Don't get bluer balls, antenna-boy, we've still got a few cities we haven't used. Saratoga."
"Eat a large number of mid-sized American towns, Borg!"
Doctor McCoy demonstrates that constant anti-alien rhetoric is welcome at the higher levels. Earth is "Sector 001" while the other federation founding members are in sectors 005, 006, and 007. Humans invented warp drive, met entire alien worlds, and resurrected the geocentric model of the universe just to spite them. The worst offender (but best Star Trek series) is Deep Space 9. It's all about a Federation outpost to an entire quadrant whose name is incredibly insulting to the locals. They might has well have called it Starbase Arse End of Nowhere, But Only After Eight More Important Arses. That's gotta be rough on the Bajorans. "We live here, a*****e. You guys even give your unmanned probes big fancy mythical names, don't you? And we're Faraway Numeral."
Bajoran nose-creases are caused by the constant stench of Federation bullshit.