I didn't have that reaction, personally, even though this website has written about zombies more than a few times (and even though I've personally written about them [and even though we've wedged "ZOMBIES" into our book to draw more attention to it]). I read a news report about a crazy man on a drug called bath salt that news reports are calling "the new LSD," and I thought, "Holy shit, that man's brain must have been profoundly diseased to make him do that. Also, I feel terrible for that poor guy who woke up to getting his face eaten by a stranger; that must have been terrible. Also everyone was naked, and that probably means something. And hang on, they're calling a drug that makes you violent and aggressive and face-hungry 'the new LSD'? Either I've been taking the wrong kinds of acid or these news reporters don't actually know what LSD does, because people on actual acid NEVER try to eat each other's faces. I wonder if I should write to someone about how we're really irresponsible in tossing around labels, and that we're giving LSD a bad name. Anyway, there's a lot of information here, but mainly, this whole thing is horrible and tragic." That's how I processed the situation. And that's why it was strange when I saw that Twitter and Tumblr and bloggers were all throwing around zombie jokes immediately.
"A tragedy! Quick, to the Meme Vault!"