In the ultimate act of revenge, Brubaker then went off to (possible future Marvel movie spoilers) kill Captain America and have Bucky take over his role. Somewhere out there, there's another '70s kid waiting to do the same thing with Scrappy Doo.
Superboy Is Lex Luthor's Clone Because A Fanboy Suggested It
For decades, the concept behind Superboy delivered everything it promised: Superman, only as a boy. Comic book writers are allergic to simplicity, though, so in the '90s the character was rebooted as a human clone genetically modified to mimic Superman's powers and appearance. The comics kept his complete origin a mystery, but a young fan named Geoff Johns had an ... interesting suggestion: Superboy was (basically) Superman's son with Lex Luthor.
Two years later, Johns would get the birds and the bees talk.
The editors laughed off the idea, but as you might have gathered from this article, fanboys are nothing if not persistent. Fresh out of college, Johns scored an internship with director Richard Donner, who happened to be working on a Warner Bros. movie, which happens to be the parent company of DC Comics. While some DC people were visiting the movie set, Johns talked their ears off and eventually convinced them to give him some writing gigs. After six years of writing for DC, Johns finally landed a comic featuring Superboy and was able to do this:
The Gillette product placement paid a full year's salary.