Pinterest is to women aged 25 to 34, as tiny bits of shiny tinfoil are to magpies. This virtual version of scrap-booking requires no motor skills at all. But, everyone seems certain that a site that disorganizes photos should make tons of money.
Before Pinterest was invented, people generally used search engines to find what they were looking for. Oftentimes it worked. Pinterest was apparently designed for the 3% of people who click "I'm feeling lucky" when Googling, and whatever percentage of the nation is made up of women who like Cosmo and Vogue, but hate words.
"Gee, when will they make one of these things that's just ads?"
Prior to the invention of Pinterest, Internet users had to actually think of search terms to use the "web." Pinterest is proof that a large portion of Internet users can't even be bothered to think of something to search for.
The makers of Pinterest clearly saw that a large chunk of Internet users were clamoring for a way to replace "searching" and "browsing" with "aimless wandering" and "pictures, more pictures."
Thankfully, Pinterest now offers one more way for Internet users to fritter away their precious time on earth without creating anything whatsoever.
Decades later, when historians attempt to reconstruct the timeline of the death of creativity, many will point to the explosion of Pinterest as the moment when human creativity, "jumped the shark." Unfortunately for mankind, this brilliant scholarly work will be mired in references to Happy Days. Also rather unfortunately, the scholarly work of the century will go entirely unread by the general public due to the fact that said paper contains "words" and more confusingly, is devoid of pretty pictures.
Pictured: Scholarship, in the future