Behind every action hero, there is a hard-working team of toy designers trying to figure out how to squeeze the absolute most money possible from its action figure.
Actually, seeing some of the grossly unnecessary shit they turn out, we're starting to doubt the "hard-working" part. How else do you explain the existence of...
10Ultra Shield Superman
Oh-oh, it looks like Superman just got a little more invincible! You're fucked, crime!
All right, even if Superman didn't have the ability to deflect bullets with his bare fists before tearing the engine out of a tank--and he fucking does--the armor "Ultra Shield Superman" comes with is a bit lacking. The metal covers just his chest and back through the use of an improbable metal cape, the bottom edge of which presumably bangs painfully into his calves every time he tries to walk.
Sure, he's managed to protect the ever important nipples, but he's still exposing his head, limbs and groin. Somehow we don't think Supes really thought this through.